Influencer marketing, as we recognize it today, has its roots in the age-old strategy of celebrity endorsement. Because of that,...
Influencer
We’re thrilled to announce that the Influencer Marketing Show USA (IMS) is back and better than ever! This year’s IMS...
Summary Influencer marketing has evolved significantly over the past decade. It has expanded beyond celebrities to include social media influencers...
The typical influencer in the B2B world simply has to be recognized in their industry as an expert ... or...